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Greater Green Bay Convention and Visitors Bureau is the regional destination marketing organization committed to improving the visitor experience and increasing the economic impact of tourism to its communities.
We represent Green Bay and its surrounding communities, Oneida Nation and the Lake Michigan communities of Algoma and Mishicot.
The Greater Green Bay CVB was formed as a non-profit organization in 1969 by business people interested in increasing tourism to Green Bay.
How Does Tourism Impact Our Area?
As the third-largest industry in the region, tourism continues to grow annually. In Brown County (Green Bay), tourism expenditures reached $530 million in 2007.
Lambeau Field is a year-round visitor attraction, and has been a catalyst for growth in Green Bay and the nearby village of Ashwaubenon. Other major tourism draws to Brown County include the new 10,000-seat Resch Center arena; neighboring Oneida Nation Tribe of Wisconsin showcasing the Radisson Hotel and Conference Center and Oneida Casino; and a revitalized downtown Green Bay featuring the KI Convention Center and The City Deck riverfront project (underway). In addition, the Greater Green Bay CVB also represents charming Lake Michigan communities which offer a plethora of fun attractions and beautiful lakeside scenic vistas, incredible charter fishing, wineries, unique shopping and Fox Hills Resort.
2007 ESTIMATED TRAVELER EXPENDITURES:
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$530 million |
Winter |
$106 million |
Spring |
$111 million |
Summer |
$165 million |
Fall |
$148 million |
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2007 ECONOMIC IMPACT (Annual):
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Total jobs created
(full-time job equivalents) |
8,723 |
Total resident income generated
(wages, salaries and proprietary income) |
$146.5 million |
Accreditation
The Greater Green Bay CVB is the first nationally accredited visitor and convention bureau in the State of Wisconsin. We are also a Certified Destination Marketing Organization with the Wisconsin Association of Convention and Visitor Bureaus.

Every effort has been made to ensure accuracy. Inquiries should be addressed to:
Director of Marketing
Greater Green Bay Convention and Visitors Bureau
P.O. Box 10596
Green Bay, WI 54307-0596
Phone: 920-494-9507
Fax: 920-405-1271
Email: visitorinfo@greenbay.com
Office Hours: 8 a.m. - 4:30 p.m. weekdays
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